Winner of 2013 ‘Pimp Our Print’ international design competition

Winner Pauline with Brabantia team

Anne Slaats, Communications Manager at Brabantia, winner Pauline Bogaards, Mechteld Petersen, Value Factory Director at Brabantia

We are delighted to announce the winner of our 2013 ‘Pimp Our Print’ (POP) international design competition, Netherlands-based Pauline Bogaards.

This year’s POP competition invited contestants to submit designs suitable for Brabantia’s kitchen canister range. The design competition, now firmly established as an annual event in the international design calendar, attracted 2,800 entries from both established and aspiring designers.

The level of entries was nearly three times up on the previous year and Brabantia’s Communications Manager Anne Slaats commented: “We are delighted with the quality of entries this year.

“Working with an International Design Panel who narrowed down the entries to a final shortlist, the Brabantia Jury then chose the ultimate winner.

“The design that really stood out and impressed us was the handcrafted ‘Feathers’ design by Pauline Bogaards. We are really looking forward to putting her design into production early next year.”

But recognition doesn’t end there for Pauline.

The competition was intended to find a replacement for Brabantia’s iconic ‘Patrice’ flower design and so delighted are Brabantia with Pauline Design - Winner of PoP 2013the ‘Feathers’ design that they have decided to name it ‘Pauline’ after its creator.

As winner her design will appear on Brabantia’s canisters and potentially other products,  she’ll also receive a three day all-inclusive trip to Salone Internazionale del Mobile 2014 in Milan.

Pauline Bogaards, Junior Communications and Art-Director, based in Vleuten said of her win: “I am happy and surprised that I won this contest! It is really special to me that my design is chosen from so many entries. I was inspired by this year’s black and white trend and my idea was to make a monochrome print but I needed an inspiration for a design. While I was traveling on a train journey I saw a girl with a nice feather on her necklace and from that one moment of inspiration came the winning design!”

Pauline’s design will be in the stores from April 2014. We can’t wait!

Winner of 2013 ‘Pimp Our Print’ international design competition was last modified: March 10th, 2014 by Aime