Our Brabantia Beautiful Useful models are causing quite a stir…

Last month we launched our exciting new European advertising campaign ‘Beautiful Useful’ which is currently appearing in a range of glossy magazines from Red, Elle Decoration and Good Homes to Ideal Home, Living etc, and Marie Claire Maison.

The hot models with a high swoon-factor caused quite a stir in the social media stratosphere too!  And not content with reviewing and appreciating the adverts, our online followers and fans took great pleasure in viewing the ‘Behind the Scenes’ footage when shooting the ad…

The model who created the most social media buzz, comments and feedback was Joerg Finsterwalder from Frankfurt (pictured below) who had the ladies hot under the collar:

“How do we get hold of him for a Brabantia Party? Nothing like a Tupperware Party I went to once!!!! I’d like to keep him on my worktop.”

“I’m sure I could put him to good work in my kitchen!”

“007 heaven!”


Men kitchen adOur ‘Beautiful Useful’ campaign takes a humorous tilt at the usefulness of men in the kitchen, and features four good-looking male models ‘trying to help’ with the laundry, using the kitchen bin, sorting out kitchen gadgets and filling storage canisters.

Don’t forget to ‘Like’ us on Facebook to keep up-to-date with all the latest design news, campaigns and next month we are rolling out some competitions too!

And, if you are keen to buy the products our Beautiful Useful men are advertising, please check out our website.


Our Brabantia Beautiful Useful models are causing quite a stir… was last modified: June 17th, 2015 by Aime